Bill Lublin on July 14th, 2009

Tweet Learn Social Media and get Perfect Abs in 97 Minutes! I just got an email with the subject line “How to get Social Networking and SEO Savvy in 90 Minutes”. The email was promoting, in a very old school, spammy kind of way, a webinar that promised that I would “..learn the ins and […]

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Bill Lublin on March 20th, 2009

Tweet Image by HubSpot via Flickr As the components of social media come more into the main stream of daily living, there is a lot being written about its impact on marketing and advertising and how it is being utilized to facilitate networking with people that have been in your life at its various stages. […]

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Bill Lublin on November 19th, 2008

Tweet Smart BuzzBuilderz Client Tries Video Our Client David Fanale in Bergen County NJ is new to social media. A real estate broker with several offices, David was present at the Century 21 Leadership conference in Chicago where Hal and I presented on Social Media. David was impressed with the reach of social media, and […]

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Bill Lublin on November 4th, 2008

Tweet Some people when they first learn about Social Media feel compelled to jump right in to the creation of posts and photos and videos to share on-line. While a desire to create and share is crucial to success in this environment, it is important for people to read and observe before they start to […]

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Bill Lublin on September 20th, 2008

Tweet BuzzBuilderz is dedicated facilitating the ongoing conversations generated by Social Media, which begs the question, “What makes a good conversationalist?”. In his post Three Steps to Becoming A Web Conversationalist , John Battelle of SearchBlog suggests that there are three question to answer to determine how effectively you are engaged in the world of Web 2.0; […]

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Bill Lublin on September 15th, 2008

Tweet   Warren Buffet said       “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.”  When we are young, we are often not aware of the unintended consequences of our actions. We’re immortal and invincible and that does not lead us to […]

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Bill Lublin on September 7th, 2008

Tweet Getting noticed has always been an issue for salespeople and businesses. We strive to create differentiation in our professions so that we can be the chosen provider of services or goods for our chosen demographic. As a Real Estate practitioner, I was viewed by the public as part of a monolithic industry, and my […]

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Hal Lublin on September 5th, 2008

Tweet Few people can argue that message penetration is of great importance when marketing a product or service. Various methods are used everyday: Direct Mailing, Print Advertising, Television and Radio Spots, and even Banner Ads. However, as we move into this exciting new age of digital campaigns, I’ve found that the most effective messaging is […]

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