My buddy Ricardo Bueno wrote a nice post about this video featuring Seth Godin:
Ricardo goes on to say:
I think that the biggest mistake that people make when they jump into social media is they engage in blatant self-promotion and focus less on building relationships.
I mention in the comments section of my last post that I [...]
Few people can argue that message penetration is of great importance when marketing a product or service. Various methods are used everyday: Direct Mailing, Print Advertising, Television and Radio Spots, and even Banner Ads. However, as we move into this exciting new age of digital campaigns, I’ve found that the most effective messaging is done [...]
With the viral growth of social networks, social bookmarking, and the increased interactivity of Internet applications, individuals and businesses are faced with a new standard in the way they interact with their existing and potential customers. Information is both readily available and lost in the white noise of countless websites
Many businesses and individuals have [...]


