I woke up this morning with a post in mind, ready to be written, until I came across this post on ActiveRain. Before I get into it here, let me say that I am NOT going to comment on the politics here, which is the exact point I want to make. On a site that is meant [...]
Image by HubSpot via Flickr
As the components of social media come more into the main stream of daily living, there is a lot being written about its impact on marketing and advertising and how it is being utilized to facilitate networking with people that have been in your life at its various stages. Apocryphal stories [...]
Image by mdurwin2 via Flickr
Social Media is such an easy way to reach the many and varied communities on the Internet that it has become the darling of would be marketers who often are enmeshed in marketing 1.0 and take all of their preconceptions with them when they start to write.
I just read a blog [...]
Smart BuzzBuilderz Client Tries Video
Our Client David Fanale in Bergen County NJ is new to social media. A real estate broker with several offices, David was present at the Century 21 Leadership conference in Chicago where Hal and I presented on Social Media.
David was impressed with the reach of social media, and approached us as [...]
One of the benefits of being a Social Media Marketing Company is that the job is not geo-tagged to any specific location. So I get to travel and talk about stuff that I enjoy. Recently I was in Seattle speaking to a Group of Professionals in Seattle, and then traveled to Orlando where I spoke [...]
The National Association of REALTORS recently advertised for a Social Media Manager. The post on Monster.com created quite a stir in what is know as the RE.Net – that small section of the blogiverse filled with real estate practitioners, investors, and affiliated professionals who utilize social media in their daily life.
The discussion was fascinating to [...]
Continue reading about We’re All The Stars of Our Own Movies
Getting noticed has always been an issue for salespeople and businesses. We strive to create differentiation in our professions so that we can be the chosen provider of services or goods for our chosen demographic. As a Real Estate practitioner, I was viewed by the public as part of a monolithic industry, and [...]


