Bill Lublin on May 18th, 2009

Tweet Facebook Manners And You Enjoy this cautionary tale of the computing machine and the “electronic friendship generator”, Facebook.

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Bill Lublin on April 13th, 2009

Tweet Twitter in Real Life: The Follow Back, originally uploaded by HubSpot. When people follow me on twitter I usually try to find out who they are, determine why they are following me, and then decide if I want to follow them back. I use a few criteria to determine whether I will follow them […]

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Hal Lublin on March 25th, 2009

Tweet As Twitter continues to surge in popularity and businesses look at its practical application, a debate has started over the use of Twitter Automation. Services like TweetLater and SocialToo allow you too autofollow everyone who follows you, automatically send dircet messages to every new follower, and even schedule “tweets” to be sent out at […]

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Hal Lublin on March 2nd, 2009

Tweet While teaching a Social Media course at the 2009 Miva Merhcant Conference last week, I was asked by one of the attendees about the phenomenon of Brand Jacking on Twitter. For those of you who are unaware, Brand Jacking (on Twitter in particular) is the act of creating a profile and sending out tweets […]

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Bill Lublin on February 24th, 2009

Tweet in public, but not for public, originally uploaded by Will Lion. With the proliferation of social networking, life stream and micro-blogging sites, content has clearly become king. With such a large quantity of content the issue of quality and focus becomes even more important in helping writers to foster their on-line reputation. With that […]

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Bill Lublin on January 18th, 2009

Tweet We’re always looking for things to help our clients and friends improve their understanding of Social Media and ways to use it to enhance their business. One of the toughest Social Media tools (though one of the most popular) is Twitter. In a post recently published by Chris Brogan as part of his Social […]

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Hal Lublin on January 6th, 2009

Tweet There is an inevitable pattern of migration in Social Media. I often tell people that we all “follow the kids.” I was 26 years old when I joined Friendster back in 2003, and I was still among the older people on the site. Then I heard about MySpace, and that space was primarily youth […]

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Bill Lublin on December 11th, 2008

Tweet You Oughta Know Inbound Marketing If I didn’t already like Hubspot because of Twitter Grader ( an ego check for Twitter users) I would have to love them for this little video lamenting the dilemma of marketers who are caught between the paradigm of their companies and the desire of consumers to have permission […]

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Bill Lublin on December 9th, 2008

Tweet Image by mdurwin2 via Flickr Social Media is such an easy way to reach the many and varied communities on the Internet that it has become the darling of would be marketers who often are enmeshed in marketing 1.0 and take all of their preconceptions with them when they start to write. I just […]

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Hal Lublin on December 5th, 2008

Tweet During a recent discussion of Social Media on LinkedIn about the business use of Twitter, the conversation quickly expanded to include the ways in which businesses are embracing and using Social Media as a tool. Someone shared this list from Peter Kim featuring an alphabetical list of companies and corporate entities with some form […]

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